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Microsites are enhancing the customer journey for in-store customer engagement

By Symbio
on 15 May 2021

Microsites are enhancing the customer journey for in-store customer engagement. Retailers and brands are getting into the game, and consumers find themselves in a...

The end of third-party cookies: how it impacts marketing

By Symbio
on 20 April 2021

In few weeks, this is end of third-party cookies. And it will affect advertisers and publishers. While Third-party cookies are getting canceled, most publishers...

Coca-Cola to encourage to recycle with a new campaign

By Symbio
on 23 September 2019

Coca-Cola to encourage to recycle with a new campaign. “As well as taking action to make our packaging as sustainable as possible, it’s important...

China Has an Ecommerce Giant You’ve Never Heard Of: Pinduoduo

By Symbio
on 9 September 2019

Among China’s five most valuable internet companies, Pinduoduo is a 4-year-old company with a $40 billion market. Pinduoduo draws shoppers outside China’s big cities...

Empathy is the most underrated storytelling weapon

By Symbio
on 8 August 2019

Empathy is the most underrated Storytelling weapon for marketers today, and has a direct impact on quality of work. To know your target consumers,...

Do Your Customers Need A Brand Detox?

By Symbio
on 26 June 2018

Depending whom you ask, we are exposed to 4,000 to 10,000 ad messages everyday. These exact numbers may be apocryphal, but there’s no doubt we’re all...